Booming Kindle Sales Ignite Ebook Frenzy

Amazon, keeping with their ongoing tradition of not releasing exact Kindle sales numbers, nonetheless announced recently that they had sold “millions” of Kindle Fires, as well as “millions” of Kindle e-readers during this past holiday season, which many analysts translated to mean somewhere in the vicinity of 4 million. This largesse resulted in a 175% increase in the gifting of Kindle books between Black Friday and Christmas this year. Jeff Bezos, Amazon CEO, went on to claim that 2011 was “the best holiday ever for Kindle,” while others forecast that the Kindle Fire would outdo the iPad’s post-launch sales rate.

 

For additional coverage, see http://techcrunch.com/2011/12/29/amazon-we-sold-over-4-million-kindle-devices-this-month-gifting-of-e-books-up-175-percent/